“Packaging Supplies Experts and Importers: With a specialty in Cheese Wrapping and Packaging”

Innovative Packaging Ltd

Established: 1996

Location: Petone

Website: http://www.innovativepackaging.co.nz/

Regions covered: Nationwide

Business vision and mission: To offer the best advice and products on the perfect packaging for your business. If we can’t assist, we will use our extensive knowledge of the industry to find you someone who can.

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Guy started his career in packaging in 1975 as a sales rep in Christchurch and remained in the industry through different roles. He attended many overseas trade shows and at one of these an opportunity arose to supply cheese packaging to New Zealand manufacturers. Starting from his home address, Guy discovered that he had large demand and an expanding client list on his hands.

Gayle started in the packaging industry in Wellington in 1976 and from 1986 was a specialised tape representative. A change in the industry and Guy’s expanding business brought the opportunity for Gayle to join Guy as Sale Rep in 2002.

Today the business imports and supplies packaging for all dairy products, including yoghurt, cheese and butter. Industrial packaging on offer includes adhesive tapes, labels and dispensers, heat sealers and strapping tools. If the company does not supply a product, they will use their extensive industry contacts to find someone who does.

Innovative Packaging Ltd has over 80 years combined experience in the packaging industry between its 2 key members: Guy de Lambert the owner and Sales Representative Gayle Hare.

Guy has always had a role in packaging; from the initial design stage through to distribution. With this comprehensive experience at all stages of the packaging development process, he is able to source the ideal packaging for his clients.

As a business, the product has always needed to be ready for the customers in terms of quality and quantity. When the product is an overseas import sourced from Europe, lead times can be long and so it is necessary to forecast demand to ensure that there is a future supply.

To prevent this challenge from becoming overwhelming, Innovative Packaging Ltd keeps abreast of all developments in the industry and pays close attention to trends. If a certain type of packaging is becoming popular in overseas markets, Innovative Packaging will introduce it to New Zealand.

“Innovative Packaging Ltd ensures that we have the right products at the right price, especially with a lot of businesses importing inferior products and selling cheaply – something we are not willing to do to jeopardise our integrity. As a result, we have built up a loyal customer base after starting from nothing.”

The products that Innovative Packaging supply are used throughout New Zealand in the dairy manufacturing, warehousing, film and television sectors  – and have been a crucial cog in the works for over 20 years:

“Hello Guy, Thanks for your prompt assistance & actions that enabled our new bag sealer to be delivered so quickly. Your rapid service and friendly help was much appreciated. Innovative Packaging will be first on our list if we have any future requirements for such equipment.” – Dominic Toon

“Thank you again, Thank you for your time and effort. An obviously well put together and wonderful site. Maybe we will talk again. Again, thank you for your time. Be Blessed” – Eloise

“Again thank you for all your time and help it’s so refreshing to find great service. Cheers!” –  Trish Rodwell

“You folks have a great product, and even better customer support. Thanks for the fast response !” – G2

“Just to let you know that the sample tapes have arrived, thank you for the fast action. I will keep you posted with our trials. Thanks!” – Claire Hale

An integral part of the New Zealand dairy industry, all packaging is supplied from the warehouse in Petone. Innovative Packaging has provided ongoing training to its employees over the years, giving them the skills to help them succeed in the business and further afield should they choose to pursue their own business interests.
Innovative Packaging supports a few chosen charities. In recent years, the company has sponsored a number of events through the local schools and Guy is especially fond of golfing events for charity! He is typically seen supporting the Cancer Society in the Hutt Valley through golfing events and activities.

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